What you can find in this article:
- Introduction
- Editing Title using YouTube Creator Studio
- Editing Title using YouTube Studio App
- Why Changing the Title of a YouTube video is Important
- Steps to Change the Title of a YouTube Video For Beginners
- Tips for Crafting Great YouTube Titles
- Understanding YouTube’s Algorithm for Title Optimization
- Best Practices for New and Small YouTube Channels
- Advanced Tips for Large YouTube Channels
- Common Mistakes to Avoid
- Conclusion
Introduction
Hey! Changing a YouTube Video Title is super easy. So, if you’re panicking right now because you made a small mistake. We got you. First of all, take 3 deep breaths and drink some water. I am waiting.. Done? Feeling better? Okay, let’s get straight into it.
There are different ways to edit the title of your YouTube video:
Using YouTube Creator Studio
If you upload videos through your Laptop or desktop, this is for you.
Step 1: Go to Youtube.com
Step 2: Click on the upper right side on your YouTube channel’s picture. You’ll see “YouTube Studio”. Click on it.
Step 3: You will now see “Channel Dashboard”. All your YouTube videos, shorts, and posts can be found here.
Step 4: Click on “Content”. You will find it on the left side of your channel dashboard.
Step 5: After this, you’ll be able to see every post that you’ve made on YouTube. Find the YouTube Video, that you want to change the title of.
Step 6: Click on the video. You can now see the Title, description, and all the information about your YouTube video.
Step 7: Final Step- Title Change: Change the title of your YouTube video.
Note: Don’t forget to save changes, otherwise your title will remain same.
Using YouTube Studio App
Step 1: Download YouTube Studio App from Play Store for Android and App Store for iOS.
Step 2: Click on Content right beside the Dashboard.
Step 3: Select the video or short you want to edit.
Step 4: You’ll see a “pencil” mark which means “edit”
Step 5: Now you’ll be able to edit the Title of a YouTube video or a short.
Step 6: Save the changes and then you can check on your channel.
Now let’s talk about Why Changing the Title of a YouTube video is Important. Changing the title of your YouTube video is a great way to refresh your content. You can also get new viewers through this.
Here are some reasons why you might want to consider a title change:
- Improved Search Results: A well-crafted title with relevant keywords can boost your video’s visibility on search engines and within YouTube itself.
- Alignment with Trending Topics: Updating your title to reflect current trends or popular search terms can help your video reach a broader audience.
- Increased Engagement: An interesting title can pique curiosity and encourage more clicks, leading to higher average view duration.
- Optimization for YouTube Algorithm: Regularly updating your titles can signal to the YouTube algorithm that your content is fresh and relevant, potentially boosting your video’s rank.
Steps to Change the Title of a YouTube Video For Beginners
If you are new to YouTube, it can feel overwhelming to make simple changes. You need to take a deep breath first and we will help you change the title of your YouTube video using YouTube Studio:
- Log into Your YouTube Account: Start by accessing your personal account on YouTube.
- Navigate to YouTube Studio: Click on your profile picture in the top right corner and select YouTube Studio from the dropdown menu.
- Access Your Videos: In the left-hand menu, click on ‘Content’ to view all your uploaded videos.
- Select the Video to Edit: Find the video you want to update and click on its title or thumbnail.
- Edit Basic Info: In the Basic Info tab, you’ll see the current title. Click on the title field to edit it.
- Save Changes: After entering the new title, make sure to save your changes.
Writing a YouTube Video Title seems like an easy task. Creating an effective title can help you get more audience and views. There are many things to keep in mind while creating your YouTube Video Title. Here are some Best Practices for Creating Great YouTube Titles:
Tips for Crafting Great YouTube Titles
1. Use Relevant Keywords
- Keyword Research: Use tools like Google Trends and YouTube’s search bar to find relevant keywords with high search volume. Incorporate these keywords naturally into the title of your video.
- Exact Keywords: Use exact keywords that potential viewers are likely to type into search engines.
2. Keep It Concise and Descriptive
- Optimal Length: Aim for a title length of 60 characters or less. This ensures the entire title is visible in search results.
- Descriptive Titles: Make sure your title clearly describes what the video is about. Avoid clickbait titles as they can lead to viewer dissatisfaction.
3. Make It Engaging
- Interesting Titles: Use compelling language that piques curiosity or promises a benefit. Words like “how to,” “best,” “top,” and “amazing” can draw more clicks.
- Target Audience: Tailor your title to your target audience. Use language and terms they are familiar with.
4. Include Numbers and Lists
- Numbers in Titles: Including numbers (e.g., “10 Tips” or “5 Best Ways”) can attract more clicks as they promise structured and easy-to-follow content.
- List Titles: Listicles are a great way to make your content seem more digestible and appealing.
5. Update Titles for Better Performance
- Regular Updates: Monitor the performance of your videos using YouTube Analytics. If a video isn’t performing well, consider updating its title with better keywords or a more engaging format.
- Dead Videos: Revitalize older videos with fewer views by giving them a new, optimized title.
Understanding YouTube’s Algorithm for Title Optimization
1. Understand the Algorithm
- YouTube Algorithm: The algorithm prioritizes videos with high engagement rates. This includes watch time, likes, comments, and shares. An engaging title can significantly boost these metrics.
- Search Engine Optimization (SEO): YouTube uses SEO principles similar to Google. Optimize your title for better visibility in search results.
2. Use Compound Tags
- Compound Tags: Combine multiple relevant keywords into your title. For example, “Best Practices for YouTube SEO” includes both “best practices” and “YouTube SEO.”
3. Monitor and Adapt
- YouTube Analytics: Use YouTube Analytics to track the performance of your titles. Look at metrics like average view duration and click-through rate (CTR).
- First Hour: Pay close attention to how your video performs in the first hour after publishing. This initial performance can greatly influence how the video is ranked.
Best Practices for New and Small YouTube Channels
1. Focus on Your Niche
- Niche Content: Tailor your video titles to fit your specific niche. This helps attract a dedicated audience.
- New Creators: As a new creator, building a consistent theme across your titles can help establish your channel.
2. Use Specific Words
- Specific Keywords: Use specific and targeted keywords that are directly related to your content. This helps in attracting the right audience.
- Avoid Generic Terms: Generic titles may get lost in the vast amount of content available on YouTube.
3. Engage with Your Community
- Community Guidelines: Follow YouTube’s community guidelines to avoid any penalties that could affect your video’s visibility.
- Profile Picture and Channel Art: Ensure your profile picture and channel art are professional and reflective of your content. This builds trust and encourages viewers to click on your videos.
Advanced Tips for Large YouTube Channels
1. Experiment with Different Approaches
- A/B Testing: Experiment with different titles to see which performs better. Use YouTube’s built-in features to test variations.
- Different Approaches: Try different styles of titles, such as questions, how-tos, and lists.
2. Leverage YouTube Descriptions and Tags
- Video Descriptions: Use your video description to include additional keywords and context. This can improve your video’s SEO.
- YouTube Tags: Use tags to further categorize your video. Include both broad and specific tags.
3. Optimize for Long-Tail Keywords
- Long-Tail Keywords: Use long-tail keywords that are less competitive but highly specific. This can help your video rank better in niche searches.
- Search Terms: Include common search terms related to your video content.
Common Mistakes to Avoid
1. Overusing Keywords
- Keyword Stuffing: Avoid stuffing your title with too many keywords. This can make it look spammy and reduce its effectiveness.
- Natural Language: Use keywords naturally within a readable and engaging title.
2. Ignoring Analytics
- YouTube Analytics: Don’t ignore the insights provided by YouTube Analytics. Regularly review your data to understand what works and what doesn’t.
- Search Volume: Pay attention to the search volume of your chosen keywords. High search volume can lead to more views.
3. Not Updating Old Videos
- Old Content: Regularly review and update the titles of older videos. This can give them a new lease on life and attract more viewers.
- Relevant Keywords: Ensure older videos are updated with current and relevant keywords.
Conclusion:
Changing the title of a YouTube video is more than just a simple edit. Basically, it’s a strategic move that can boost your video’s visibility, engagement, and overall success. By following the tips and best practices that we have mentioned in the blog, you can craft titles that attract more viewers, improve your video’s SEO, and help your channel grow.
Remember, the title of your YouTube video is an absolute must for attracting the right audience. Keep experimenting, stay updated with the latest trends, and pay close attention to your analytics. With the right approach, your channel can reach new heights.
Do you have a YouTube Channel? Let us know in the comments section below. Also, tell us what is the best and worst thing about having a YouTube channel.
Author: Shivangi
Edit: Kinga
